Guest ratings
Each active entire home is placed in a band according to its overall guest rating out of 5. The table compares the bands; the differences are associations in one snapshot.
Brussels
| Active entire homes | Share | Median nightly rate | Nights booked (est. median) | Gross revenue, 365 days (est. median) | |
|---|---|---|---|---|---|
| 4.90 and above | 628 | 25.9% | €154 | 84 | €13,100 |
| 4.80 to 4.89 | 509 | 21.0% | €147 | 182 | €24,300 |
| 4.60 to 4.79 | 726 | 29.9% | €138 | 180 | €21,600 |
| below 4.60 | 562 | 23.2% | €125 | 114 | €14,900 |
Antwerp
| Active entire homes | Share | Median nightly rate | Nights booked (est. median) | Gross revenue, 365 days (est. median) | |
|---|---|---|---|---|---|
| 4.90 and above | 415 | 30.3% | €158 | 72 | €12,600 |
| 4.80 to 4.89 | 252 | 18.4% | €142 | 114 | €16,900 |
| 4.60 to 4.79 | 359 | 26.2% | €131 | 114 | €16,800 |
| below 4.60 | 344 | 25.1% | €120 | 54 | €7,400 |
Ghent
| Active entire homes | Share | Median nightly rate | Nights booked (est. median) | Gross revenue, 365 days (est. median) | |
|---|---|---|---|---|---|
| 4.90 and above | 235 | 32.8% | €184 | 96 | €18,800 |
| 4.80 to 4.89 | 146 | 20.4% | €160 | 171 | €27,300 |
| 4.60 to 4.79 | 207 | 28.9% | €158 | 138 | €21,500 |
| below 4.60 | 129 | 18.0% | €147 | 102 | €14,600 |
Ratings are concentrated near the top of the scale, so the bands are narrow. One possible reason, not tested here: listings with only a few reviews can show very high averages and, by construction, few estimated nights, which would pull the top band's nights down. This is not evidence that a higher rating lowers bookings.
Source: STR Barometer from Inside Airbnb data (CC BY 4.0), snapshots Brussels 20 September 2026; Antwerp 23 September 2026; Ghent 22 September 2026. Methodology.
How to cite
STR Barometer, “Guest ratings”, from Inside Airbnb data (CC BY 4.0), snapshots: Brussels 20 September 2026, Antwerp 23 September 2026, Ghent 22 September 2026. https://strbarometer.com/findings/guest-ratings/